Mattel Creations listed 7 Barbie pieces in September 2025, priced from $30.00 to $81.00. 7 had sold out when the store was read.
Dates here are listing dates: the day the product went up for sale on the maker's own store. They are not ship dates, and a piece sold to order can be listed well before it is made.
Dated drops
Mattel Creations separate a drop, which goes on sale on a day and can sell through, from an evergreen listing that stays in the catalogue. 6 of the month's Barbie listings were drops.
- Barbie Music Series Aaliyah Doll, $60.00, listed 22 September, sold out when read
- Barbie The Movie Allan Doll, $55.00, listed 18 September, sold out when read
- Barbie Inspiring Women Ellen Ochoa Doll, $38.00, listed 15 September, sold out when read
- Styled By Patti Wilson Barbie Doll, $50.00, listed 8 September, sold out when read
- 2025 Día De Muertos Ken Doll, $81.00, listed 2 September, sold out when read
- 2025 Día De Muertos Barbie Doll, $81.00, listed 2 September, sold out when read
Every Barbie listing in September 2025
| Piece | Price | Listed | When read |
|---|---|---|---|
| Barbie Music Series Aaliyah Doll | $60.00 | 22 September | sold out |
| Barbie The Movie Allan Doll | $55.00 | 18 September | sold out |
| Barbie Inspiring Women Ellen Ochoa Doll | $38.00 | 15 September | sold out |
| 2023 Barbie Birthday Wishes Doll | $30.00 | 12 September | sold out |
| Styled By Patti Wilson Barbie Doll | $50.00 | 8 September | sold out |
| 2025 Día De Muertos Ken Doll | $81.00 | 2 September | sold out |
| 2025 Día De Muertos Barbie Doll | $81.00 | 2 September | sold out |
Where this list comes from
Read from Mattel Creations' own storefront feed rather than from a retailer or a round-up, so the prices are theirs. "Sold out" is what the store said on the day it was read; stock comes back and goes again, and the product page carries the live state.
A storefront records when a listing was published, and that record also moves when a shop re-publishes its catalogue in bulk. Listings whose only timestamp falls inside such a bulk window are left out of these monthly figures rather than counted as that month's releases.
Frequently asked questions
What Barbie did Mattel Creations release in September 2025?
7 Barbie pieces went up for sale, priced from $30.00 to $81.00. Dates here are listing dates: the day the product went up for sale on the maker's own store. They are not ship dates, and a piece sold to order can be listed well before it is made.
Which Barbie releases in September 2025 were exclusives?
None of the month's Barbie listings was marked as an exclusive by Mattel Creations.
Are the September 2025 Barbie releases still available?
All 7 had sold out when the store was read. Stock comes back and goes again; the product pages linked above carry the live state.
